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After Taobao and JD.com, who is next? ——In the development process of China’s e-commerce, the impact of consumption concepts on e-commerce

The development of China's TOC e-commerce is closely related to the development of Chinese people's consumption concepts. From the pursuit of low prices to the pursuit of brands to the pursuit of quality, e-commerce has also followed this change and produced […]

Some of my insights into dating products

Products such as Century Jiayuan and Huatian mainly focus on browsing personal information and establishing connections. Their emergence gives users more choices for marriage and love partners. relatively[…]

NetEase’s Careful Selection—A classic case of e-commerce products creating user dependence

It is relatively difficult to create user dependence on e-commerce products, which results in low repurchase rates on many e-commerce platforms and users will not continue to purchase goods on this e-commerce platform. E-commerce products[…]

Classic case: WeChat reading team draws unlimited cards

In the WeChat Reading APP, there is a function that regularly appears in teams to draw unlimited cards. This is a typical construction between users and users, existing users and target users […]

Where does user dependence come from?

Where does user dependence come from? In other words, how to create user dependence on a product? Commonly, there are the following directions. 1. User data user production […]

General growth model for content products

In the past two years, I have helped many people do growth models. Now to summarize, the following is a general growth model for content products. Applicable to most content products. Without text description, […]

The core competitiveness of Internet products

There were startups in the early days of the Internet. I have made many websites. Later, there were more and more similar websites, especially after a lot of capital entered, and my websites gradually lost their former […]

Several key issues to be solved in new retail/smart retail

E-commerce has changed the circulation model of goods. But until now, the vast majority of transactions still occur offline. This is why the new retail/smart retail concept has emerged […]

When we make an Internet product, what are we doing?

The essence of the Internet is information flow. Therefore, there are three types of Internet products: information flow products, products with information flow as the core, and information products. Weibo, WeChat, search […]

How to understand smart city 2 - the device-cloud network chain of smart cities

As mentioned in the previous article, under the Internet thinking, the basic idea of building a smart city is no different from building a website or an APP. The difference is in the smart city box […]



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